unraveling to simplify
The Bare Necessities: Simplicity July 12, 2022

We’re big fans of simplicity at Brand Labs, so much so it’s one of our core values. While this may sound surprising for a company that specializes in unraveling complex challenges for multi-store businesses, we know that while the work we do is complex, how we approach the work to be done doesn’t have to be.

National simplicity day honors the birth of Henry David Thoreau, an American philosopher, author, naturalist, and proponent of simple living who was born on this day (June 12th) in 1817.

“As you simplify your life, the laws of the universe will be simpler.” – Henry David Thoreau

Why can’t the same be applied to business? We’ve spent the past few years proving it can. One of the ways we approach ensuring we don’t overcomplicate things is by allowing our client’s direct access to their team. While every project is equipped with a senior project manager to keep objectives on track and in scope – there’s no one behind the curtains at Brand Labs. We believe it’s important that our clients speak directly to their implementation team. This means you are working directly with your designer and developer instead of playing telephone. This approach has allowed us to simplify how we communicate with our clients which is a win-win on both sides!

In today’s fast-paced environment, it’s more important than ever to take a step back and look at ways to simplify our means of operating in life and business which are entangled as remote work has become the new normal.  We hope you’ll take some time for yourself to enjoy a simple day and encourage others to join you in celebrating #SimplicityDay