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Why you should consider a UX Audit

Published:  March 8, 2022

First off, Brand Labs must stress that a UX Audit is nothing like that of the Internal Revenue Service: we won’t go back 3 years; you don’t have to confirm expenses; and we definitely won’t show up unexpectedly. Whew. Now that that’s out of the way… It shows here that you donated $500 in stock… <a class="more-link" href="https://www.brandlabs.us/2022/03/08/why-you-should-consider-a-ux-audit/">Continue reading <span class="screen-reader-text">Why you should consider a UX Audit</span></a>

Categories:  Brand Labs, Design, Design / UX, Ecommerce Tips

Tags:  accessibility, analytics, blank state, bottlenecks, collaboration, compliance, consistency, continuity, conversion rates, core UX/UI, customer, eCommerce, engagement, error state, errors, functionality, interactions/outcomes, IT, legal, look/feel, platform, reliability, retention, roadblocks, Sales, traffic, usability issues, UX, UX audit, working state

Migrations Made Easier

Published:  October 10, 2020

Website migrations present a host of challenges and potential issues, any of which could cause a crisis of cascading problems in the future. Sometimes migrations are as simple as moving from an unsecured environment (HTTP) to a secured one (HTTPS). Sometimes migrations are extremely complex transitions from one ecommerce platform to another.

Categories:  BigCommerce, Brand Labs, Custom Development

Tags:  benchmarking, BigCommerce, centralization, complex, crawl, eCommerce, htaccess, HTTP, HTTPS, IT, marketing, Migration, optimize, planning, pre-migration, robot, search engine, SEO, social media, spider, SSL, tracking, traffic, upgrades, Volusion

How to Cope with a Google Core Update

Published:  May 13, 2020

“Bzzt. Bzzzt. BZZZT!” The alerts started coming in around 4 am last Tuesday, just after colleagues in Europe woke to see the early effects of Google’s announcement the afternoon before of a new core update that was to be amalgamated into some part (or parts) of Google’s organic algorithms. They require attention, especially when so many businesses are struggling to connect with customers.

Categories:  News

Tags:  algorithm, content, expert, Google Core Update, Hedger, hierarchies, indexing, Jim, kernel, keyword, marketing, organic, ranking, SEO, structure, traffic, webcast, webcology

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