Project Description

Autograph Foliages

Growing Success All Season Long

Platform: BigCommerce

The Purpose

Autograph Foliages. A family-owned and operated leading B2B supplier of indoor/outdoor high quality realistic foliage that has supplied theme parks like Walt Disney World and movies like Jurassic Park and The Jungle Book.


UX Strategy

The Observation

Lacked a user-friendly, creative website with eCommerce opportunities for business clients and SEO to keep up with or even surpass their competition.

The Approach

Propel Autograph Foliages into the world of online business with a site that meets all of its needs while allowing them to focus on generating sales:

  • Shopping cart function for online ordering
  • Elevated, updated user experience
  • Unified Customer Relationship Management (CRM) solution to track on and offline inventories
  • A simple, out of the box site, easy to manage and update even with limited knowledge, resources or time

The Solution

Build an intuitive, easily navigable site with custom development that enhances and simplifies search functionality for clients. Including, extending to online shoppers a discount program that previously was for only customers who called to order. This expansion has made ordering with Autograph Foliages seamless while enhancing their customers’ experience.

View the Site
View the Site