As we write this, there are fewer than 40 Google Analytics Authorized Consultants in the United States. There are even fewer that specialize in Volusion... a heck of a lot fewer. Well, just one, really: Brand Labs. We are uniquely qualified to not only implement GA on your site, but to gather and interpret the data on your behalf. Google Analytics guides all of our eCommerce marketing efforts, and the overall understsanding of web behavior it provides informs our design and merchandising work. Basically, we're always thinking about analytics. We're nerdy that way.

There's a long list of requirements for those seeking Authorized Consultant status, not the least of which is the completion of Google Analytics qualification test and we hate to brag, but we got 100%. Yup. It's literally impossible to do better than we did. We're totally and completely wicked awesome.

... apparently we don't hate to brag. We kind of like it, actually.

Google AdWords Qualification certification is entirely separate from Analytics certification. It is no less difficult to become an AdWords Qualified Company, but in this case, the effort has to do with a deep understanding of and a demonstrated history of paid search (Pay Per Click) management. Once again, we qualified in grand style.

Google requires that any applicant employ three people who are prepared to take (and pass) the AdWords certification test. We currently have five. That means we've got two spares, which (by any measure) indicates a pretty high level of overachievement. Further, they require a depth of demonstrable history of paid search account management that we, once again, exceeded.

What can you take away from this pair of certifications? Well, we hope that you see it as a clear indication that we consistently utilize every resource at our disposal on behalf of our clients... and that we're completely wicked awesome.