Google Follows in Brand Labs’ Footsteps
Google is, at this very moment, holding their annual developers’ conference, which would be big enough news, but they also used the opportunity to introduce their new tablet computer, the Nexus 7 and the odd, spherical media hub called the Nexus Q. Google’s entry into the tablet game has been a long time coming, so tech nerds from across the globe were glued to their livestreaming feeds to catch a glimpse – and they also got a glimpse of something else: Brand Labs’ ability to stay way, waaaaay ahead of the curve.
In order to demonstrate the Nexus 7′s media-playing abilities, Google chose the new album, Coastlines by Detroit band, FAWN. They even played some of All The Lights, the first track on the album. Now if the name FAWN sounds familiar to you, it may be because they were featured on Brand Labs’ only foray into musical & scientific self-promotion – the Audiosonic Identiglyph.
The Audiosonic Identiglyph was created as a universal geolocation system that would allow any user armed with a simple phonograph (or “record player”) and a basic, functional knowledge of the Goertzel algorithm and global cartography to be able to locate Brand Labs’ corporate offices with some degree of accuracy.
The Audiosonic Identiglyph featured Hip Parade by FAWN on the B-Side and was released in a star-studded brunch gala at Detroit’s very own Steak Hut. (If you’re ever in town, we strongly recommend Gus’s homemade hash browns, which are like little greasy slices of starch heaven.)
So, anyway, the point is that Google is totally on Brand Labs’ jock. There. We said it. We had FAWN first. Your move, Google. Bring it.
Also, if you want to catch FAWN, you can do so at the CBGB Festival in NYC from July 5-8. It’ll be worth the effort. Brand Labs says so… and now so does Google. What more do you need?